Social Media Strategist

Hi, I'm Natalie
Zelezny.

I help brands find their voice on social and build strong communities that last.

Natalie Zelezny
8+ Years
10+ Industries
20+ Brands

Strategy that starts with people.

I'm a social media strategist with almost a decade of experience across agency, nonprofit, and entrepreneurial work. I studied sociology before marketing, and it drives how I approach everything. I'm drawn to understanding how different groups of people think, what they respond to, and why.

I've managed social for a range of folk: a retired fighter pilot, a 60-year-old taco chain, and a B2B natural gas distributor. I even got to build a nonprofit marketing program that's still in effect to this day. Each one required a different playbook, and figuring that out is what I find most interesting.

I care about growth. I want my clients to get stronger in their social media presence, and I will make sure they are equipped with the tools they need. If you're looking for someone who'll do the work needed to deeply understand and connect to your community, let's talk.

B2B Nonprofit CPG Food & Beverage Health & Wellness Automotive Travel & Hospitality Technology SaaS Creators & Public Figures eCommerce Real Estate

See for yourself.

Nicole Malachowski

Personal Brand · Public Speaking Bastion Agency

Nicole Malachowski

Doubled a public figure's audience in six months.

5.4M impressions22K new followers

GROEBNER

B2B · Industrial Bastion Agency

GROEBNER

280% engagement growth for a B2B industrial brand.

280% engagement increase31.7% follower growth

Melissa Data

Tech · Data · B2B SaaS Bastion Agency

Melissa Data

Pitched and built the strategy that helped win a new B2B SaaS account.

24hrs strategy to pitchNew vertical won for Bastion

King Taco

Food & Beverage Freelance

King Taco

Multi-location social strategy and content for an LA icon.

3 accounts managed20% engagement increase

Boys and Girls Club of the Foothills

Nonprofit In-House

Boys & Girls Club of the Foothills

Built a modern marketing program for a nonprofit in three years.

73% YoY donation growth35% engagement increase

Restorative Fitness

Health & Wellness Freelance

Restorative Fitness

Created the brand identity for a personal trainer turned content creator.

4 yrs active brand5 brand assets

Nozzle Bop Media

Marketing Consultancy Co-Founded

Nozzle Bop Media

A boutique consultancy for contract and freelance work.

The Drain Florist

Agriculture & eCommerce Co-Founded

The Drain Florist

An aquaponics and rare plants brand in development.

Skills, tools, and background.

Strategy & Creative

  • Content Strategy
  • Copywriting
  • Brand Voice
  • Community Management
  • Campaigns
  • Account Management

Content Production

  • Video Production
  • Photography
  • Graphic Design

Platforms & Analytics

  • Social Media Management
  • Analytics & Reporting
  • Email Marketing
  • WordPress
  • Shopify

Tools

  • Meta Business Suite
  • Hootsuite
  • Sprout Social
  • HubSpot
  • Canva
  • Adobe Creative Suite
  • DaVinci Resolve
  • CapCut
  • Google Analytics 4
  • Google Tag Manager
  • Web Development (HTML/CSS)

Education

  • M.S. Marketing, Digital Communication · University of Colorado Denver
  • B.A. Sociology · Azusa Pacific University

Let's work together.

If you're interested or want to know more, send me a message. I'd love to connect.

Natalie Zelezny

Social Media Strategist · Glendale, CA

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